Want to introduce palliative care and hospice as a positive kind of healthcare to patients and other healthcare providers? By Rebecca Goett MD
American Academy of Hospice and Palliative Medicine (AAHPM) is highlighting our strength with our palliative power and hospice hero campaign. As palliative and hospice providers, promoting our field as a harmonized discipline filled with growing resources is important. AAHPM wants to emphasize how palliative care and/or hospice empowers patients in caring for their life-limiting illness.
In order to promote our strength, we want you to share pictures, poems, video, audio, or quotes exemplifying hospice and palliative medicine. Submit an image, poem, or song that best portrays the power of palliative care or describe your hospice hero using the Twitter hashtags #pallpower or #hospicehero. Tweet at @AAHPM to communicate your story! Participants may also use AAHPM’s Facebook page to post your #pallpower or #hospicehero moment. No Twitter of Facebook? No problem. You can share by stopping by the AAHPM Resource Center at the assembly to convey a story, poem, photo, or video describing your moment.
The two submissions with the most impact selected by the AAHPM external awareness committee will receive a signed book by Dr. Atul Gawaude or Chester Elton. Only tweets, Facebook posts and AAHPM Resource Center submissions received during the AAHPM &HPNA Annual Assembly (Wednesday, February 25th starting at 7am through Saturday, February 28th ending at 2pm) will be eligible for the contest. We encourage everyone to continue tweeting their personal expressions of #pallpower and #hospicehero throughout the year. With this contest, we begin the campaign to reinforce palliative care and hospice as an affirmative empowering type of healthcare.
To assist in enhancing our solidarity, AAHPM is selling palliative power and hospice hero socks at the AAHPM Resource 
Center for $15 to help spread awareness. Check out our photos. Wear your #pallpower or #hospicehero socks Saturday for #hpmsox at the annual assembly.
Recap:
Tweet, Facebook, or stop by our booth at the AAHPM & HPNA Annual Assembly and share what #pallpower or #hospicehero means to you!
Buy and wear your socks for on Saturday for #hpmsox!
Fine print: Those participants who include @AAHPM in the tweet are giving permission to AAHPM to display their tweet/ media (picture, audio, video, poem etc). Only current AAHPM members will be eligible for the prizes.